Create Your Couture Copy

Become Uncopyable and Crack The Ceiling to $10K Months

…No Matter What!

3-Part Free Masterclass Series

March 31 - April 2

2PM EST

MC 08.jpg — But first, let’s chat about business currently…

You’re doin’ this business thing.

And, in the words of LL Cool J, “You’re “doin’ it and doin’ it well.” But you didn’t know that being a kick-ass entrepreneur requires you to be Oprah meets Charles Dickens.

You’re eager (this word is just not used enough)

To get a simple system so you actually write and finish all the copy you need.

You’re in zero mood to do it alone.

Instead, you’re looking for the right knowledge, pick-you-up by your bootstrap leadership, and constant support to get it all signed, sealed, and delivered.

Welcome to Copy U!

*School is in Session*
Thursday, June 7th, 2018 @ 3 PM EST

At this university, everyone’s majoring in kick-ass copy.

Over the course of 6 months, I’ll be your super cool Copy Professor
*(I may even wear a blazer)* to guide you through the copy your business needs, and how to write it without spending all semester in the library *(aka your home or office at 3 am)*.

(More time for the stuff in college that counts - like the toga parties, mixers, and choir, ya know?)

The Syllabus

(fancy for what’s gonna go down)

Writing The Website

Month 1

Focus here is all on your virtual storefront. A simple About, Home, and Services page clearly displaying your vibe and voice, The Practical Magic problem you solve, and why working with you is better than a Beyoncé concert. (You may even need to get a wind machine!).

By the end of the month:

A written website ready for design. Boom.

Creating Connection

Month 2

Following a 6-template formula, you will get crystal clear on the most effective and compelling ways to communicate with your list so they actually read it. You’ll present email for review and have a strategy for repeating the formula every single time.

By the end of the month:

Your first 6-email connection series done and scheduled out. You’re welcome.

Launches, Sales Pages, and Promo Emails, Oh My!

Month 3

This is midway through our semester. We are taking all you’ve learned on creating your 24K magic, connecting with your list, and now you’re ready to convert it to clients and cash. This involves creating a compelling sales page, promo emails, and follow-up. This can be for a webinar, summit, or paid program. The structure is what matters most.

By the end of the month:

A solid sales page for your program, 3 promo emails, and reminder emails. Loving your style!

Study Hall

Month 4

This is your chance to get caught up on everything we’ve worked on so far. If you missed something, no problem. You can get it done. Promise. We will devote the entire month to where you feel stuck, need more clarity, as well as looking at each other's writing to dive further into what’s working and what needs more focus.

By the end of the month:

You will be ahead of the writing game and developing your personal writing process. Yes, productivity!

Welcome, Welcome, Welcome

Month 5

You have clients! Hooray! Now what? Let’s make sure they have everything they need to feel welcomed and taken care of while making it easy for you to communicate responsibilities and expectations.

By the end of the month:

All necessary onboarding documents for new clients to feel like a million bucks. Are you The St. Regis or what?

The Others

Month 6

If you can believe it, there’s more copy. We’ll cover speaker pages, thank you pages, lead gens and all the other things you need as your business keeps moving and shaking.

By the end of the month:

Solid structure for these “extra” pages so you know exactly how to write them. Don’t forget me when you’re famous, k?

PLUS, this entire process will address how to turn every piece of copy you create into a blog so you’re filling your blog files up along the way.

Better blogging? You got this.

By the time The Starbucks Holiday Cups roll out:

You will have absolute clarity and confidence as the content creator of your business with a vibe and voice that connects, compels, and sells.

(with every single piece of copy you need to make it happen)

Apply to Copy U!

Let’s schedule an admissions chat!

Contact me below and we’ll hop on a call to make sure Copy U is right for your biz!

(Plus, you’ll leave with a copy tip or two whether you work with me or not.)

Schedule My Chat

How We Work

4 Group Calls Each Month (24 group calls total!): deep dive and step-by-step system into each Copy Component so you feel supported and motivated, without zero overwhelm or writer’s block.

1:1 Copy Chats Each Month (1 call; 45 minutes): this is your time to get super specific on where you are at, what your process looks like and where you need individual, customized tips, and tweaks on your copy and marketing.

Exclusive Copy Quad Facebook Group: nothing is official until it’s Facebook official, right? This is a super easy way to upload all documents, voice roadblocks, challenges, wins, and ideas. I will be checking the group every day to personally answer questions.

Monthly Q+A Facebook/Instagram Lives: devoted to answering any and all of your questions in real time. We will look at copy, discuss my favorite resources, and strengthen your communication as a writer and the chief creator of your company.

Live Experts: the last call of each month will feature one of my favorite experts discussing website design, sales calls, virtual assistance, and self-care - and more! (Many of these experts charge $250 or more for an hour of their time and you get them for FREE!)

The Swipe Files: samples galore of everything we talk about so you can easily refer back and use these as a jumping point for every piece of copy you create, along with my favorite writing hacks.

Ready to Get to Work?

(I love that school spirit!)

**The entire program is yours for…**
**$499 a month.**

Want to Pay In Full?

If you do, I’ll take $500 off the total price....

(This is even better than the time I found a Veda leather jacket (look it up!) for 100 bucks!)

I'm Ready

PLUS, for the first 3 people to sign-up…

MC 14.jpg — **Early Admission Bonus**

**3 Additional Copy Chats**
Schedule whenever you need throughout the course for more clarity, structure, and real-time editing on your copy.

MC 16.jpg — **Get Social Bonus**

**Personal Get Social Strategy Session**
You can’t deny the power of social media. Now, more than ever, followers and fans want a more authentic connection from you. We will dive into your bios and also the best platforms for your business. Extra focus on Instagram and LinkedIn -underused and super helpful.

Let Me Answer Your Questions

1.Why should I devote 6 months to my copy?

Because copy is like water. You can’t run your business without it.

You also want to sip and not guzzle.

One of the things that tend to happen is that coaches and creatives wait til they are Helen Hunt and Bill Paxton at the end of Twister (I will defend that movie until I die, by the way…)

You’re in the middle of a program with a business coach or a summit, launching a program, or onboarding a new private client and you realize every single one of these things requires a sh*t ton of copy.

So, you scramble to find someone but you’re already too behind.

OR you sign-up for a shorter program (4 weeks or 3-months even) and - let me just be super blunt here - that’s not enough time to really hone in on the good, compelling copy that will make you money. Period.

This is why we take it step-by-step so you actually do the writing and get it done. If not, you go another year in the Twister mindset. Imagine having it all done before the year is out. ALL OF IT. Hint: It will strengthen every single aspect of your business.

2.Will I actually become a better writer?

Dear Lord, you better!

Here’s my problem with lots of group programs…

They spend tons of time honing your voice, ideal client, mindset work, without giving you the brass tax stuff you actually need to WRITE.

Copy U! dives right into the writing while doing all of that work.

You will be on a super specific writing timeline with zero overwhelm while gently motivating you (and a few challenges, too) to learn the single most important aspect of any successful business - killer content.

3.What if I miss a class?

Did I go to every class in college? Ok, I did because I was a super nerd. BUT missing school is a part of life.

That’s why I’ll record every single group session and post in the Facebook Group so you can go back and listen.

All that I ask is that you post a comment or take away after listening so I know you did the work.

(Yeah, I’m *that* kind of teacher.)

NOTE: Group Class is every Thursday at 3 PM EST from June 7th - November 29th (we skip Thanksgiving and also August 23rd)

4.Can we talk about money for a second?

Of course. Always. I was raised by my Italian grandmother who brought more coupons to P&C than should have ever been allowed, ok? I get that money is a real ass thing.

And I know that investing in your business is never something to take lightly, especially when you have a student loan like I do, y’all!

So when I say I’ve taken money into consideration, I’m not kidding.

Let me break it down like this...

Just to have me do a full website starts at $2K

Work with me every month starts at $3K.

Sales Pages start at $1K

You get my drift.

Instead, you get me for 6 months right inside of your business while strengthening your own writing in the process and working with other dedicated, committed entrepreneurs to lift you up, and getting you ready for all the next levels in your business.

5.Will there be a million peeps in this?

Nope. Listen, there’s only one of me. Seriously. I don’t have some secret team that’s gonna pop out of the virtual woodwork.

You are paying for ME and my expertise in working with over 100+ entrepreneurs in the coaching and creative spaces.

My assistant, Jess, will pop on to help me answer questions from time to time just so you’re not left hanging but all info comes straight from my non-Kylie Jenner lips. Cool?

So, in order to do that, I gotta cap this thing at 20 peeps. That’s it.